How to transition from Dotidot Dynamic Product Ads (DPA) to new solutions

Meta is gradually retiring Dynamic Product Ads, and many advertisers are already feeling the impact. DPAs are also being discontinued in Dotidot. If you still rely on them, now is the time to start planning your next move.
Blog post main image
Marek Turnhofer
July 1, 2025

If you’re currently running DPA campaigns in Dotidot, they will be supported until 31 January 2026. However, if you don’t have any active DPAs, creating new DPA campaigns is no longer possible. Until the deadline, our Customer Success Manager team will help you disconnect existing campaigns from Dotidot and guide your next steps. Read why we are switching to Advantage+ Shopping →

Here are the alternatives available to you:

1/ Recommended: Switch to Advantage+ Shopping campaigns

The most effective and scalable alternative to DPAs is Advantage+ Shopping Campaigns. These campaigns are built to combine both prospecting and remarketing in one streamlined setup, backed by Meta’s latest machine learning systems.

We recommend Advantage+ for the best possible results.

Key benefits of Advantage+ Shopping via Dotidot:

  • Learning phase done quickly thanks to advanced segmentation
  • Full control and management of your catalog and creatives
  • Product images that stand out and sell
  • Quality of life features and intuitive interface
Learn more about Dotidot Advantage+ Shopping campaigns →

The transition is simple. You can set up a Dotidot Advantage+ Shopping campaign using the same data source, product labels, creatives, and configurations you used with your DPA campaigns.

Check our Knowledge Base for full setup instructions →

2/ Use Feed Management to control your Meta catalog

If you're not ready to move to Advantage+ yet, another option is to use feed management tools to better control your Meta product catalog. With this approach you can continue using DPA campaigns.

You still keep these benefits:

  • With Image Editor, you can design branded product images
  • Segment your products based on business goals such as ROAS or bestsellers
  • Enjoy complete flexibility in managing your catalog attributes and labels

All these benefits make your Dynamic Product Ads smarter and drive results far beyond what ad system–only campaigns can achieve.

Learn more about Dotidot Feed Management →
A snapshot of Dotidot Feed Export for Meta commerce

This approach gives you more control over what shows up in your DPA ads, even as Meta reduces the available manual settings.

However, it is important to note that this is a temporary solution. Meta is clearly moving away from DPAs, and full support may disappear over time. We strongly recommend starting the transition to Advantage+ Shopping now.

Check our Knowledge Base for full setup instructions →

We will help you migrate your DPA campaigns

Our Customer Success Manager team will work directly with you to migrate your active DPA campaigns to Advantage+ Shopping or help optimize your feed setup with a customized approach. You can expect an email or call from them soon.

TABLE OF CONTENT
Marek Turnhofer
PPC specialist & Content Creator
Link right icon
A monthly boost of marketing news, tips and tricks sent to your inbox.
We will make you a better marketer for free. Our newsletter will keep you updated!
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

Related articles

Interviews, tips, guides, industry best practices, and news.

Try Dotidot, the ultimate
performance marketing solution.

Create your account for free, no credit card needed.
Book a call
Footer image