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Travel

When prices change daily, your campaigns need to keep up

Dotidot helps travel businesses automate feed management, scale campaigns across destinations, and stay competitive without losing margin.
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Built for where travel is heading

70%+
of all travel sales happen online
63%
of bookings made on mobile
40%
of trips booked less than a month before departure
↑
Travel catalogs are getting larger and harder to manage

Campaigns built for the speed of travel

Prices shift. Dates sell out. A destination trends overnight. Dotidot keeps your campaigns in sync with what's actually available.
Prices outdated instantly
Season spike, no budget
Trending too fast
What’s happening
Your feed reflects yesterday's prices. Fares and package costs change constantly, but ad data lags behind.
Why it’s a problem
Travelers click on offers that no longer exist. Spend goes to unavailable products and conversion drops.
Where Dotidot comes in
Dotidot syncs your feed in real time. Campaigns always show live prices and available dates.
What’s happening
Summer, school holidays, and long weekends drive huge demand spikes. Most teams still adjust bids and budgets manually.
Why it’s a problem
You ramp up after the peak has started. Budget is spread thin and the highest-demand periods are under-served.
Where Dotidot comes in
Automated rules let campaigns scale up ahead of seasonal demand. No manual adjustments needed.
‍
What’s happening
A destination goes viral. Search demand spikes fast. Your campaigns still show last month's offers.
Why it’s a problem
High-intent traffic arrives when your ads are not ready. The opportunity passes before you can react.
‍
Where Dotidot comes in
Feed rules surface trending destinations instantly. Your most relevant offers reach travelers at the right moment.

Managing hundreds of destinations at scale

More destinations. More departure points. More markets. Dotidot makes scaling travel campaigns manageable.
Catalog too big to manage
Packages hard to represent
Multi-market complexity
What’s happening
Thousands of combinations: destinations, departure cities, dates, package types. Manual updates cannot keep up.
Why it’s a problem
Outdated listings, wasted spend, and missed bookings. The catalog grows faster than the team can manage it.
Where Dotidot comes in
Dotidot automates feed enrichment and builds campaign structure across your full catalog. Always up to date.
What’s happening
Hotel plus flight plus transfer combinations don't fit standard feed formats. Ad relevance and Quality Scores suffer.
Why it’s a problem
Poor feed structure means lower ad relevance, higher CPCs, and fewer bookings from the same budget.
Where Dotidot comes in
Dotidot transforms your feed into clean, enriched product data. Packages map correctly to each channel's requirements.
What’s happening
The same destination requires different language, currency, and setup for each source market. Everything multiplies.
Why it’s a problem
Teams hit a wall. Expansion stalls because adding markets means adding workload with no structural solution.
Where Dotidot comes in
Automated feed transformation localizes pricing and titles. New markets launch from a single data source.

Feed and campaign tools built for travel

With Dotidot it is incredibly easy to add promotions and maintain full control over what is shown in our ads, something we could not achieve with standard Search. The coverage and volume delivery are outstanding.
Avatar
Angelika Halamova
Digital Ads Specialist

Competing with OTAs. Protecting your margin.

Large booking platforms dominate search results and drive up costs. Dotidot helps you compete on your own terms.
CPCs too high to compete
Commission kills direct margin
Remarketing at scale
Large booking platforms outbid direct sellers on almost every destination keyword. CPCs keep rising.
Smaller advertisers can't match the budgets of dominant booking platforms. Visibility drops, acquisition costs rise.
Why it’s a problem
You’re forced into aggressive discounts or write-offs that hurt margins and brand perception.
Where Dotidot comes in
Dotidot focuses spend on your highest-margin routes and packages. Compete where you can win profitably.
Third-party booking platforms charge 15 to 25 percent per booking. Growth through those channels erodes margin over time.
Revenue grows but profit doesn't follow. Commission dependency becomes a structural problem at scale.
Why it’s a problem
Short-term revenue comes at the cost of long-term margin and brand strength.
Where Dotidot comes in
Product-level data shows where direct campaigns can win. Shift bookings to owned channels and keep the margin.
Most travelers don't book on the first visit. They search, browse, and compare across multiple sessions before deciding.
Without accurate remarketing, those travelers book elsewhere. High-intent visitors leave and don't come back.
Why it’s a problem
Budgets grow faster than revenue, making investments harder to return.
Where Dotidot comes in
Dynamic remarketing feeds show the exact destination and dates each traveler searched. Relevant ads at the right moment.

Creatives that inspire and convert

With Dotidot, your travel ads stay visually sharp and always up to date.
Generic visuals underperform
Promos expire, ads don't
Travel is a visual category. Travelers respond to specific destination imagery. Generic stock photos don't deliver.
Low engagement, poor click-through, and weaker results compared to creatives that show real destinations and real prices.
Why it’s a problem
Rising creative costs and declining performance make scaling harder and more expensive.
Where Dotidot comes in
Image Editor combines destination photos with live pricing and availability data. Unique visuals at scale, no designers needed.
Early-bird deals, flash sales, and last-minute offers require instant creative updates. Manual changes can't keep up.
Campaigns still run expired promotions. Travelers see offers that are no longer valid. Trust drops, conversions drop.
Why it’s a problem
Outdated offers damage trust and waste budget on travelers who see irrelevant promotions.
Where Dotidot comes in
Feed-driven creative rules update promotional badges, pricing, and urgency signals automatically. Always accurate.

Total feed control at scale

Moving our marketing feeds to Dotidot saved us a lot of time, as well as the cost of having feeds edited by programmers. Now we have more space to focus on more strategic issues and keep taking Vivantis to the next level. Feed Exports are a versatile solution for any e-shop. The easy-to-navigate design allows users to edit their feeds in any way they like. We appreciate the obliging customer support team and its responsiveness to our requests.
Avatar
Petr Simak
CSE Specialist
How a travel business increased ROAS by 163% with Dotidot automation
Beauty
163 %
increase in ROAS
50 %
less time on campaign management

Scale smarter with expert-backed automation. Let’s plan for your growth!

Partner with the team trusted to manage millions in EUR and accelerate your business growth
Book a free 30-minute call with a Dotidot Account Executive.
Get a personalized plan to align your goals and strategies
Launch faster, safer with expert support and no blockers
Book a call
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